Califia Farms | What Plants Can Do
Califia Farms is a completely plant-based company, so for their 2017 brand campaign we went back to their roots with a campaign focusing on everything Plants Can Do.
Plants Can Do: Flavor
To launch Califia's line of seven new creamer flavors we gave five Californians a taste test to help them discover their favorite.
Plants Can Do: Energy
We created additional online content to promote Califia's Cold Brew. We asked a few of our-tasters to describe how a clean coffee made them feel and to describe it in the medium of their choice.
